"Less is More"


Discover exclusively at the ZEGG Haute Parfumerie Arcada in Samnaun the high-quality make-up products of Edward Bess.

After working as a personal styling and makeup consultant for his older sisters, Edward Bess soon became one of the most sought-after male fashion models in the world, releasing his first lipstick collection in 2006.

This was offered exclusively at the New York cult consumer temple Bergdorf Goodman's and developed overnight to the absolute bestseller.

Inspired by the unbelievable success, Edward did not miss out on his modeling career and immediately developed a complete make-up collection. The result is a high-quality and holistic product range that ranges from foundation and EB Cream to eyeliner and his Signature Bess Lash mascara - all true to his motto: "LESS IS MORE".


Available at